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How to Get the Most Money for Your Home
We want to help you get the most money possible for your home. Because the real estate market is competitive, we will help guide you through the selling process, including marketing, to improve your chances at a better sale.
Getting Started / Studying the Market:
In addition to the comparative market analysis, which compares homes of similar size and location, we look at other factors to help determine a competitive sales price. We consider interest rates, inventory of homes and lending trends.
The real estate industry has done a great job keeping up with the latest technology to increase the effectiveness and ease of navigating the buying and selling processes. However, not all real estate agents are as forward thinking with their approach pricing a home.
The Comparative Market Analysis (CMA) is a pricing tool that the real estate industry has used for years to help determine a fair asking price for a home. The problem is that using the CMA alone does not help sellers get the most money for their property.
The Comparative Market Analysis only looks at some homes in the same price range as your home. This analysis does not take into account other factors that could have reduced (or increased) the price of certain homes. Things like a dated interior, low curb appeal, staging, and divorce can all affect how a home sells.
When a real estate agent focuses on the CMA as the only way to determine a price, market data can be easily skewed based on the homes the agent uses as a comparison to your home. This could cost you thousands of dollars.
Our Approach is Different:
We approach pricing homes from multiple angles to ensure a good asking price.
•We examine the local market. We compare supply and demand (what types of homes are selling, what buyers are looking for and what is available) and figure out where your home falls.
•This includes looking at interest rates, the financing climate, and the inventory of our local market.
•Then we look at homes that are similar to yours. This allows us to give you a more accurate assessment of your direct competitors.
A more thorough approach to pricing your home puts more money in your pocket.
Preparing Your Home:
•Improvement suggestions: Many sellers think that putting money into a home they want to sell is a waste of money. However, simple upgrades and a little fresh paint can increase the perceived value of your home by several thousand dollars. Our experts will recommend suggested upgrades that will improve your sales price.
•We recommend staging your home: One of the simplest ways to improve the perceived value of the home is proper staging. This may include removing clutter and personal items and setting furniture up in a way that makes the home look larger. Research shows that a staged home typically sells for up to 10 percent more than un-staged homes.
•Pre-inspection: You are required to have an inspection on your home prior to the sale of the property. However, a pre-inspection will give your forewarning about potential problems, so you are not blindsided. Fixing repairs early can help increase your sales price and give you time to shop around for affordable repairs.
•Preparing your Home for Sale: We work closely with several businesses in the community. Our network will help get your house in tip-top shape so potential buyers can enjoy a beautiful viewing. Should you discover that you need repairs, we can help find the right people for the job.
Getting more eyes on your property increases your chances of a sale. Your property will be syndicated to over 750 websitesincluding some of the most used sites by buyers - Realtor.com, Zillow.com, Trulia.com, Yahoo.com, etc. Our unique Listing system provides enhanced marketing capabilities beyond those offered by the Multiple Listing Service used by other companies.
The more people who see your house, the better chances you have of selling the property for more money. Focusing on exposing your property to more people allows us to get your home in front of the right buyers.
Traditional marketing tactics do not offer enough bang for your buck. A better approach to marketing your home is to focus on qualified buyers who are looking for the type of property you have. This method saves you a lot of time by zeroing in on your best options.
To get your home noticed, we embrace modern marketing, including the use of social media to sell. We target potential buyers on Facebook, Twitter, Instagram, Blogger, Craigslist, Instagram and YouTube. To maximize results, we work closely with other agents who have buyers looking at homes just like yours.
Working with a Team:
We know that having a team of qualified agents and brokers on hand helps us sell your home faster. We work within a powerful system to ensure you get all the services you need so that your home is off the market faster. We put a team of professionals on your home to ensure you get the attention you deserve though out the entire process.
Call us today and let our team help you sell your home.
Curious about what’s happening in your neighborhood? You can create a custom market report to see what’s active, under contract, and sold in your neighborhood!
Tom was my realtor for the selling of my house and buying my new home. He was incredible. He would pre-call properties that I had wanted to see and get the details. This helped me eliminate several properties without having to take the time to view homes that would not meet my needs. He did amazing negotiations on the purchase of my new home that created a win win for both me and the seller. On selling my property he sold it in three weeks and made sure he was at very showing. He even took my dogs and made sure they were safe while buyers viewed my home. He was a great asset to me providing me invaluable advice on both buying and selling. I would work with Tom again and I would also work with Keller Williams both are far above other companies in knowledge and advice. You’ll be pleased having Tom as your realtor and won’t regret the decision. - Valerie Bailey
My family and I were extremely pleased working with Tom Roe to buy our first home. He was so attentive and quick to answer. I was impressed by all the knowledge he had. He’s very experienced and I highly recommend him as your realtor. He showed us his expertise, he is friendly and professional. We appreciate his time and effort to make this a good experience. He walked us through every detail and was always available to answer questions even after the closing of the house. Thank you for making our dream house a reality. - Maria Consuelo Riano
We recently sold my Mothers home. Tom Roe, was our realtor. He worked diligently with us every step of the way helping us navigate the process. He was always available to answer any questions we had. He really went over and above. And we were able to complete the sale in a short amount of time. We would recommend his services to anyone in need of a realtor. You wont be disappointed! - Steve and Lola Finney